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Paid Search Campaign Marketer Job Opening In Casablanca – Now Hiring Arrow Electronics

Paid Search Campaign Marketer

    Morocco Jobs Expertini Expertini › Morocco › Jobs › Casablanca › Other General › Paid Search Campaign Marketer

Job description

**Position:**
Paid Search Campaign Marketer

**Job Description:**

We believe that data-enabled digital capabilities and customer experiences, data-driven decisions, and predictive commercial insights, are all essential to achieving customer value and business growth at scale.

The Digital organization drives this at Arrow by creating scalable, innovative, value-creating digital strategies, capabilities, and operations for the Global Components business.



 

The Paid Search Campaign Marketer is responsible for strategizing and executing paid search campaigns across major platforms including Google Ads and Microsoft Advertising.

This role requires an individual who can develop and optimize search marketing campaigns to drive measurable business results while efficiently managing marketing budgets.

The ideal candidate will have expertise in campaign setup, keyword research, performance analysis, and strategic optimization.

They will work collaboratively with cross-functional teams to ensure alignment with broader marketing objectives and continuously improve campaign performance.



 

If you're passionate about paid search marketing and leveraging data to drive continuous campaign improvement while maximizing return on ad spend, this is the role for you! 

 

**Key Responsibilities**  :

_Strategy & Campaign Development_  

+ Plan, develop, and execute comprehensive paid media strategies to drive revenue, direct response, qualified leads, and new user acquisition 

+ Maintain and analyze the results of Google Ad accounts to identify patterns and trends that can help improve the efficiency of our products and services 

+ Execute targeted campaigns using Google Ads, Microsoft Ads, YouTube, and Pmax, ensuring alignment with business objectives 

+ Maintain in-depth understanding of available tactics within ad programs on Google and Microsoft 

+ Define and own the overarching paid search strategy and deliver activation excellence across search platforms and tactics 

+ Develop keyword strategies based on thorough research and competitive analysis 

+ Support team on feed management and strategy 

+ Plan, build, launch, and optimize paid campaigns across Google Ads (Search, Display, etc.) 

+ Make recommendations and implement changes to improve website efficiency and performance 

 

_Performance Analysis & Optimization_  

+ Track key metrics, identifying trends, optimizing campaigns for better performance, and providing insights to improve the effectiveness of paid search advertising strategies 

+ Utilize tools like Google Ads Editor, Google Analytics, and Excel to analyze campaign performance 

+ Measure performance soon after implementation to understand the full impact of ad formats like Responsive Search Ads 

+ Create and optimize landing pages, following marketing best practices 

+ Plan, execute, and optimize paid search campaigns across platforms 

+ Continuously test creative, targeting, bidding strategies, and landing page alignment 

+ Measure and report performance of website traffic and all digital marketing 

+ Provide recommendations and next steps based on insights or learnings derived from optimization efforts 

 

**What We Are Looking For:**  

+ 8 years of experience in paid search marketing with demonstrated success in campaign management.

+ Deep proficiency with advertising platforms like Google Ads and Bing Ads, coupled with hands-on experience in analytics tools such as Google Analytics (GA4), Adobe Analytics, Power BI, and advanced Excel.

+ Excellent communication and presentation skills, with proficiency in using the MS Office Suite (PowerPoint, Word, Excel) to convey strategies and results effectively.

+ Hands-on experience with enterprise-level search management platforms, specifically SA360 (Search Ads 360).

+ Experience with e-commerce advertising is highly desirable; product feed management expertise using Google Merchant Center or third-party tools is a significant advantage.

+ Strong analytical skills with the ability to identify trends, measure campaign effectiveness, and optimize strategies for maximum ROI.

+ Business acumen to work closely with teams to identify and fully understand business needs and campaign performance objectives.

+ Adaptable with strong accuracy and attention to detail.

+ Experience with multiple bid strategies and campaign types.

+ Ability to gather research and data needed to formulate tactical plan development.

 

**Preferred Qualifications:**  

+ Google Ads and Microsoft Advertising certifications 

+ SEO, PPC, or digital marketing experience beyond paid search 

+ Experience developing annual budget planning and KPI setting 

+ Experience with marketing automation and CRM platforms 

**What is in it for you?**

+ Full Permanent contract
+ Social advantage: CNSS, CIMR, Health insurance
+ Very good working atmosphere in a team of passionate collaborators
+ Work culture where you can make an impact
+ Working within an international organization, recognized worldwide in its sector.

**Arrow is an equal opportunity employer and is committed to create a diverse working environment by providing equal employment opportunity for all qualified persons.**

#LI-LR1

#LI-Hybrid

**Location:**
MA-Casablanca, Morocco (Boulevard Al Quods)

**Time Type:**
Full time

**Job Category:**
Marketing and Communications
Arrow Electronics, Inc.'s policy is to provide equal employment opportunities to all qualified employees and applicants without regard to race, color, religion, age, sex, marital status, gender identity or expression, sexual orientation, national origin, disability, citizenship, veran status, genetic information, or any other characteristics protected by applicable state, federal or local laws.

Our policy of equal employment opportunity and affirmative action applies to all employment decisions personnel policies and practices, or programs.


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Unlock Your Paid Search Potential: Insight & Career Growth Guide


Real-time Paid Search Jobs Trends (Graphical Representation)

Explore profound insights with Expertini's real-time, in-depth analysis, showcased through the graph here. Uncover the dynamic job market trends for Paid Search in Casablanca, Morocco, highlighting market share and opportunities for professionals in Paid Search roles.

4 Jobs in Morocco
4
3 Jobs in Casablanca
3
Download Paid Search Jobs Trends in Casablanca and Morocco

Are You Looking for Paid Search Campaign Marketer Job?

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The Work Culture

An organization's rules and standards set how people should be treated in the office and how different situations should be handled. The work culture at Arrow Electronics adheres to the cultural norms as outlined by Expertini.

The fundamental ethical values are:

1. Independence

2. Loyalty

3. Impartiapty

4. Integrity

5. Accountabipty

6. Respect for human rights

7. Obeying Morocco laws and regulations

What Is the Average Salary Range for Paid Search Campaign Marketer Positions?

The average salary range for a varies, but the pay scale is rated "Standard" in Casablanca. Salary levels may vary depending on your industry, experience, and skills. It's essential to research and negotiate effectively. We advise reading the full job specification before proceeding with the application to understand the salary package.

What Are the Key Qualifications for Paid Search Campaign Marketer?

Key qualifications for Paid Search Campaign Marketer typically include Other General and a list of qualifications and expertise as mentioned in the job specification. The generic skills are mostly outlined by the . Be sure to check the specific job listing for detailed requirements and qualifications.

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Interview Tips for Paid Search Campaign Marketer Job Success

Arrow Electronics interview tips for Paid Search Campaign Marketer

Here are some tips to help you prepare for and ace your Paid Search Campaign Marketer job interview:

Before the Interview:

Research: Learn about the Arrow Electronics's mission, values, products, and the specific job requirements and get further information about

Other Openings

Practice: Prepare answers to common interview questions and rehearse using the STAR method (Situation, Task, Action, Result) to showcase your skills and experiences.

Dress Professionally: Choose attire appropriate for the company culture.

Prepare Questions: Show your interest by having thoughtful questions for the interviewer.

Plan Your Commute: Allow ample time to arrive on time and avoid feeling rushed.

During the Interview:

Be Punctual: Arrive on time to demonstrate professionalism and respect.

Make a Great First Impression: Greet the interviewer with a handshake, smile, and eye contact.

Confidence and Enthusiasm: Project a positive attitude and show your genuine interest in the opportunity.

Answer Thoughtfully: Listen carefully, take a moment to formulate clear and concise responses. Highlight relevant skills and experiences using the STAR method.

Ask Prepared Questions: Demonstrate curiosity and engagement with the role and company.

Follow Up: Send a thank-you email to the interviewer within 24 hours.

Additional Tips:

Be Yourself: Let your personality shine through while maintaining professionalism.

Be Honest: Don't exaggerate your skills or experience.

Be Positive: Focus on your strengths and accomplishments.

Body Language: Maintain good posture, avoid fidgeting, and make eye contact.

Turn Off Phone: Avoid distractions during the interview.

Final Thought:

To prepare for your Paid Search Campaign Marketer interview at Arrow Electronics, research the company, understand the job requirements, and practice common interview questions.

Highlight your leadership skills, achievements, and strategic thinking abilities. Be prepared to discuss your experience with HR, including your approach to meeting targets as a team player. Additionally, review the Arrow Electronics's products or services and be prepared to discuss how you can contribute to their success.

By following these tips, you can increase your chances of making a positive impression and landing the job!

How to Set Up Job Alerts for Paid Search Campaign Marketer Positions

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